Monthly Archive for June, 2009

Post Revisited: “They Know ‘Everything’ About You”

Published
by
Kerry Mackey
on June 26, 2009
in Communication
. 0 Comments

I received and email in resent days asking that I re-post a March 9th posting on, “They Know ‘everything’ About You“.  It was a timely email as I had just finished a discussion with a friend in communications asking ourselves how have we been surveying those who attend church on their first impressions.

Are we asking the right questions?  Are we providing them the most useful communication tools?  OR  Are we providing persons only what we think they need with our limited knowledge base?  We are probably not as good as we think we are…

We would love to hear your comments… please join the discussion in the “comment” section with us to dialog in our learning community.
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Here is the lead in to the original post with a  link to the complete posting from March 9, 2009.

Or at least they think they know everything about you.  The truth is they only know the perception of you and your church.

For the most part the people I interview on the street use the following terms about the local church… hear them out.

READ ENTIRE POSTING: They Know “everything” About You

A week in review while vacationing at the Hyatt Coconut Plantation

Published
by
Kerry Mackey
on June 15, 2009
in Communication, Community, Connection and Contribution
. 0 Comments

This past week Stephanie, the boys and I, as well as Stephanie’s parents spent 5 days relaxing near Fort Myers, Florida.  I am continually impressed by how important Customer Relations are in the resort community.  It seems they do not miss a thing from the time you step on the premises until the moment you leave or at least they try.

Makes me ask the question why we do not take first impressions and customer relations more seriously in the local church.

Over the past 13 years in the local church several questions continue to surface in my mind, especially with my recent experience.

  • How can we help the church take a more significant role in customer relations with those who are our guests? (concierge at the condo)
  • What communication tools are we using and are they the correct ones to help meet their perceived needs? (oral, print, broadcast, digital media tools - quick reference guide at the condo)
  • What are we providing guests that creates connection within minutes of their arrival? (guest dessert with staff on evening of arrival, free breakfast in the foyer, etc…)
  • How do we help persons feel like they are making a contribution? (all guests were asked to hang their towels for multiple days to assist with being ‘green’, also asked to keep the grounds clean, etc…)
  • How are we helping persons feel like they are part of the community as quickly as possible? (the resort shared a listing of all the benefits available.)

Just a couple of thoughts I was having this week.

Thank you Hyatt Coconut Plantation for a GREAT experience while being your guest.  You made a GREAT first impression and provided GREAT customer relations.